Media 2050.

Predicting the future of media is a strangely intimate act. It forces you to look at technology. It also makes you look at yourself—your assumptions, your blind spots, and the cultural air you breathe without noticing. I’ve been making these predictions for more than thirty years. It has been long enough to see some of them come true. Others have fallen apart. I’ve been making these predictions for more than thirty years. It has been long enough to see some of them come true. Others have fallen apart.

Enhancing Election Participation Through Survey Methodology

Elections, like large-scale surveys, are complex systems that require secure, thoughtful public participation. Drawing on survey methodology principles enhances legitimacy and trust, maximizing engagement. Essential strategies include clear communication, reducing administrative burdens, and ensuring data protection. When these elements are balanced, electoral processes can improve democratic governance and public trust.

Turning Point USA’s Strategic Halftime Show Explained

Why did Turning Point USA produce a alternative halftime show? There was no way the show was going to compete so why try. In this post, we look at the value of a show that cannot compete with real superbowl.

Is the Super Bowl Ad Spend Worth It? Insights on ROI

By Steven J, Dick, Modern Metrics Barn Every February, brands spend millions of dollars for just 30 seconds of airtime during the Super Bowl. In 2026, that half‑minute spot costs roughly $8 million, making it one of the most expensive advertising opportunities in the world. Yet companies continue to invest—some enthusiastically, others cautiously—hoping to capture […]

The Complex Reality of School Cell Phone Bans

Across the country, schools are increasingly implementing cell phone bans to reduce distractions and improve student focus. However, there are problems with the plans that need consideration. This essay looks at the issue from the perspective of a teacher and a media professional.

Communication Bias

We can all learn to open ourselves up to alternative perspectives. This short post discusses bias. It won’t hurt.

Fan Art as a Research Population

My students and I have been looking at stereotypes in video games. The problem I see is that there are two sources of images for these games. There are advertisements and screenshots from the games. Both sources are ephemeral and may not replicate the gaming experience. We were discussing a different source of images […]

The New Normal

We may no longer be willing to go back to pre-COVID relationships to our media, education, and work. It is time to think about the need for change based on willingness to use new media skills.